Aristocrat Targets Reviewers to Get to Pragmatic Play

promo
promo

aristocrat

The realm of both digital and physical slot machines is rife with examples of this borrowing, a fact that many in the industry acknowledge. We can see it in the vast number of products available to players. Book of Ra There are plenty of instances where imitation is prevalent, particularly in features that mimic expanding symbols. Beyond these obvious cases, subtler forms of borrowing exist as well, such as taking cues from various themes, artistic styles, and characters. This trend isn't unique to slot games alone. For instance, painters have been influenced by others since the Renaissance era, often referring to their works as tributes. Today, it might be called appropriation instead.

While many individuals accept this cultural borrowing, recognizing it as a sign of admiration if not overly personal, one exception is the Australian company, Aristocrat . This firm, known for crafting physical gaming machines for many years, has recently come under the spotlight for several reasons. One key reason is their potential purchase of Playtech , a company that has merged with others in the field. Quickspin Thus, another major consolidation within the casino gaming sector seems imminent. If these acquisitions persist, it raises the prospect of a few dominant iGaming conglomerates owning most of the market. But let's move back to the matter at hand.

Aristocrat's latest contention involves their competitor and relates to how a specific well-known wild animal, the North American buffalo, is depicted in the game. Pragmatic Play Essentially, this stems from a legal clash regarding the way Pragmatic Play chose to represent this iconic buffalo character. Aristocrat, viewing this as too close an imitation of their existing buffalo-themed slot machines, particularly raised an issue with this approach. Buffalo King and, consequently, Buffalo King Megaways Typically, a dispute like this one might not capture significant attention. Yet, in a surprising and unusual maneuver, apparently due to an absence of a strong legal argument against Pragmatic Play, Aristocrat decided to involve Bigwinboard (and possibly other game reviewers) by lodging a trademark infringement complaint against them. They assert ownership of a specific trademark involving ‘three buffalo figures running with the central buffalo facing forward’. They argue this middle image is almost identical to the buffalo featured in Pragmatic Play's BUFFALO KING games. It's worth noting the strategic timing of this, as Aristocrat prepares for a more significant presence in the online market post their recent Playtech and Quickspin deals. Buffalo Chief , Buffalo Stampede , and Buffalo Princess .

Interestingly, it's not entirely new for Bigwinboard to encounter issues of this nature. Previously, a development company attempted a similar tactic by threatening legal action in a bid to remove an article they found 'defamatory'. However, lacking a solid legal basis, their threats were ultimately unproductive and only served to further damage their reputation.

Returning to the crux of the dispute, and taking all into consideration, the buffalo imagery featured in both Aristocrat’s and Pragmatic Play’s games does indeed present a striking resemblance, with both animals oriented towards the viewer. The final judgment on this matter will likely be made in court. It's a risky move for anyone else aiming to feature a forward-facing buffalo in their games, considering the existing popularity of such imagery. GamArt spin-samurai-app.com is an independent source for news regarding the iGaming industry and offers a service to compare casinos. Despite conscientious efforts to ensure all presented bonus offers are accurate and current, we do not assume responsibility for any errors or omissions. Players must verify the terms and conditions of any offer they choose to engage with. Additionally, it is incumbent upon the player to diligently examine and establish the legality, repute, and licensure of any online casino they decide to play at. blacklisted studio Bigwinboard™ is a legally registered trademark. Reproduction or unauthorized reuse of materials published on this site without express written consent is not permitted. If a website is found using our content, such as images or reviews, without permission,

. It's crucial to gamble responsibly and only wager amounts you are comfortable losing, as gambling can significantly affect one's life.

Subscribe
Notify of
19Comments
Most Voted
Newest Oldest User Reviews
Inline Feedbacks
View all comments